Entries in Salesforce Foreign Language (2)


Salesforce Hires Kundra to Expand Overseas

On Monday, Salesforce announced that the recently hired Vivek Kundra is going to be its executive vice president of emerging markets. The goal is to work with international businesses, organizations, and mainly foreign governemnts to move their computer infrastructure spending towards cloud computing. 

"The developed nations are all facing challenges in terms of their financial health... They can look at their operating expenses and see Salesforce as a disruptor" Kundra said. He also added that Salesforce will be seen as a provider of "new services". The overall strategy for this will be developed over the next few months, he said. 

Kundra has an extensive expierience working with governemnts at differnt levels. "When I was in the public sector, $26 billion of [computer infrastructure spending of] $80 billion was in proejcts years behind schedule or not working... The cloud can save money. I've seen it first hand, whether in D.C. or in teh federal government."

Currently, 68% of Salesforce's revenue comes from North America. Another 18% from Europe, and the remaining from Asia-Pacific, Africa and the Middle East reagions


LinguaSys to Join SFDC


Last week LinguaSys announced that it’s joining the ever growing Social Marketing cloud Ecosystem. Through the Insights ecosystem, LinguaSys will be able to help organizations leverage the power of social media and to connect with their customers, employees, and partners who speak foreign languages in completely new ways. While other similar products merely translate foreign contents, LinguaSys has the ability to fully understand non-English contents and queries them resulting in thorough, aggregate analysis.

“By creating a layer of language transparency, LinguaSys can help increase the mound of pertinent content to give Salesforce customers the most accurate possible sample data,”

Brian Garr, CEO of LinguaSys.

“LinguaSys is extremely proud to work with The Salesforce Marketing Cloud is an ideal way to put LinguaSys’ patent pending technology into the hands of enterprises looking for insight into what customers worldwide are saying about their products, helping to improve services and increase sales.”

"Today's leading brands recognize that social media is transforming the way they connect with customers on a global scale," said Michael Lazerow, CMO of Salesforce Marketing Cloud "By leveraging the power of the Salesforce Marketing Cloud, partners such as LinguaSys are empowering companies to take advantage of this shift and turn insights from millions of conversations about their products, brand and industry into actions that strengthen customer relationships."

LinguaSys is now available as an add-on on Salesforce Marketing cloud.